Charlotte homes ready for their close ups

HGTV reality TV show focused on area housing market

by Mike Parks

Attention first-time home sellers: HGTV is looking for you.

The network, which focuses on shows on homes and gardens, is casting for the third season of “My First Sale.” Producers are looking for “fun, high-energy” first-time sellers who will allow a camera crew to follow them and their Realtor from the very first step of selling their home to the final closing.

“We basically want to see their trials, tribulations and success,” said Marybeth Brush, an associate producer working on casting in Charlotte. “We’re looking for unique stories; something that if you’re a viewer you’ll want to stay tuned to and root for them.”

My First Sale focused on Dallas, Washington, D.C., Denver and Philadelphia in the first two seasons and has now turned its attention to the Southeast. Along with Charlotte, the show is casting in Miami.

“We wanted to capture the magic of the Southeast,” Brush said. “The goal is to showcase the city of Charlotte as well as touch upon the mountains which will be a great contrast to the beaches of Miami. The homes, the people and the land will feel vastly different and give our viewers much to enjoy.”

Crews will follow first-time sellers for about 10 to 15 days of shooting. Brush wants to cast about 60 sellers to have plenty of stories to pick from.

“We want energetic people who are 100 percent on board and really looking forward to being on the show,” Brush said.

The show comes to Charlotte at a time when the Queen City’s housing market shows increased signs of struggle.

The Charlotte region saw 1,968 home sales close in July, compared with 2,223 in July 2009, according to the Charlotte Regional Realtor Association. That news was offset slightly by a 2 percent increase in the average sale price for homes in that period. Homes in the region sold for $217,320 on average in July.

With “My First Sale” coming to town, the extra attention could show Charlotte as an attractive option for people looking for a new home in a new city.
Each show lasts 30 minutes, and each episode focuses on one seller. Filming will begin as soon as Brush finds the right sellers and likely finish in the spring.

She’s excited about how things have gone so far. “Everyone has been so kind and welcoming in Charlotte,” Brush said. “We can’t wait to start shooting.”

Those interested in auditioning can contact Brush by e-mail at mbrush@highnoontv.com. Brush has already contacted the Charlotte Regional Realtor Association for help in finding the right people for the show.

For more on My First Sale, visit http://www.hgtv.com/my-first-sale/show/index.html.

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